Privacy Policy.

1. Information We Collect

Information You Provide

We collect information you voluntarily provide to us, including:

• Contact Information: Name, email address, phone number, and property address when you request an estimate, call us, or fill out a contact form.
• Property Information: Details about your home, roof type, age of roof, and the nature of your roofing needs.
• Payment Information: Billing details processed through our payment systems. We do not store full payment card information on our servers.
• Communications: Any messages, emails, photos, or other communications you send to us regarding your project.

Information Collected Automatically

When you visit our website, we may automatically collect:

• Device Information: Browser type, operating system, and device type.
• Usage Data: Pages visited, time spent on pages, and referring website.
• IP Address: Used to determine your approximate geographic location.
• Cookies: Small data files stored on your device to improve your browsing experience (see Section 6).

2. How We Use Your Information

We use the information we collect to:

• Provide estimates, schedule inspections, and perform roofing services.
• Respond to your inquiries and communicate project updates.
• Process payments and send invoices or receipts.
• Assist with insurance claim documentation and coordination.
• Improve our website, services, and customer experience.
• Send follow-up communications about your project or seasonal maintenance reminders (with your consent).
• Comply with legal obligations and protect against fraudulent activity.

3. How We Share Your Information

We may share your information in the following circumstances:

• Service Partners: Material suppliers, subcontractors, or permit offices as necessary to complete your roofing project.
• Insurance Companies: When assisting with your insurance claim, we may share project documentation with your insurance provider at your request.
• Payment Processors: Third-party payment services that handle transaction processing on our behalf.
• Legal Requirements: When required by law, court order, or to protect our legal rights.

We do not sell your personal information to third parties.

4. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including maintaining records of completed projects for warranty purposes. Project records, including photos and documentation, may be retained for the duration of any applicable warranty period. When retention is no longer required, we will securely delete or anonymize your information.

5. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information. However, no method of transmission over the Internet or electronic storage is completely secure. While we strive to protect your information, we cannot guarantee absolute security.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to improve your experience on our website. You can control cookies through your browser settings. Disabling cookies may affect certain website functionality.

We may use:

• Essential Cookies: Required for the website to function properly.
• Analytics Cookies: Help us understand how visitors interact with our website so we can improve it.

7. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you.
• Correction: Request correction of inaccurate information.
• Deletion: Request deletion of your personal information, subject to any legal retention requirements.
• Opt-Out: Unsubscribe from marketing communications at any time.

To exercise these rights, contact us using the information provided below. We will respond to your request within a reasonable timeframe.

8. California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to request deletion, and the right to opt out of the sale of your information. As stated above, we do not sell personal information.

9. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will take steps to delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by the "Last updated" date at the top of this page. We encourage you to review this Privacy Policy periodically.

11. Contact Us

If you have questions or concerns about this Privacy Policy or our privacy practices, please contact us:

Potomac Roofing LLC
Phone: (571) 455-6864
Serving Virginia